Posts tagged magnum
[Press Release] Unilever Pakistan launched new Magnum®, its flag-ship brand within the Wall’s Ice-cream portfolio last week end. Nida Butt’s original musical “A Royal Remedy” launched the new Magnum® Brand Council and the new flavors that will now be available for Pakistani consumers. The new “Royal Treatment” campaign for the brand serves to introduce the new Magnum with Belgian Chocolate, the most premium chocolate in the World. The latest range also marks the addition of a new flavor Truffle over its existing successful offerings of Classic and Almond Magnums.
Farheen Salman, Director Ice Cream said, “Wall’s is the dominant market leader in the Ice Cream category and is proud to be bringing the world’s most premium ice cream Magnum to its Pakistani consumers. Made with luxurious chocolate from Belgium, Magnum is not just a stick of ice cream but an indulgent dessert made for those who appreciate the finest things in life!”